Creative Generation

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In April 2019, Jeff founded CREATIVE GENERATION, an organization that works to inspire, connect, and amplify the work of young creatives who catalyze social change and those committed to cultivating their creativity.

The Creative Generation, or Gen C, builds from a term utilized in consumer marketing, which is used to describe an intergenerational group of people who care deeply about creation, culture, connection, and community. Gen C is uniquely position to utilize these creative capacities to solve society’s greatest challenges.

One of the key initiatives of CREATIVE GENERATION is the Campaign for a Creative Generation, The Campaign for a Creative Generation is dedicated to inspiring, connecting, and amplifying the work of young creatives and those dedicated to their creative development. 

The other programs also contribute to the work, including:

  • The Institute for Creative Social Transformation works to research, document, and contribute knowledge and understanding to the field of practitioners dedicated to cultivating the creative capabilities of the next generation in order to activate efforts of social transformation in thriving communities and towards more just societies.

  • The Incubator for Creative Impact seeks to activate creative projects catalyzing social transformation by building local capacity through providing customized technical assistance and a professional learning community of artists, educators, and community activists.

  • The Academy for Creative Leadership works to connect and develop the skills of artists, educators, community organizations, and young people who are catalysts for creative social transformation through the professional learning and signature curricula.